by M. Shannon Hernandez | Content Marketing and Strategy, Entrepreneurship
Woohhooo! We made it through another year as business owners. While you continue to finish 2017 strongly, there are plenty of ways you can get yourself prepared for the New Year, as a small business owner. 50 Ways Small Business Owners and Entrepreneurs Can...
by M. Shannon Hernandez | Content Marketing and Strategy
Have you ever wondered how the go-to people and experts built a name for themselves? You know…before Seth Godin was Seth or John Lee Dumas was JLD? Well, I can certainly tell you it happened by way of content! Whether it was video, written, audio, or live...
by M. Shannon Hernandez | Writing Productivity
Whether you curl up with memoirs on a frequent basis or pick one up every now and again, you know powerful memoirs have the capacity to take you, as a reader, for an exhilarating ride. I’m a connoisseur of memoirs. In the past seven years, I might have read three...
by M. Shannon Hernandez | Copy Writing, Guest Writers
If you run a company website, you need to write web copy to expose your business and attract prospective customers and clients. If you own a blog, you need to write content that is informative by communicating value and NOT trying to impress. And how is clarity to be...
by M. Shannon Hernandez | Content Marketing and Strategy, Copy Writing, Write With Me!
Boring classes make me want to poke my eyeballs out. And…instructors who dominate the conversation make me want to puke. You won’t find any of this nonsense in a Writing Whisperer course. You know why? We ain’t got time for boring, drab, dry, crusty lessons. We have...